Paste Studios worked closely with the team at Shoalhaven Tourism to develop a 5-part video series for their 100 Beach Challenge campaign. The videos will be used to promote the region and to also give visitors a chance to win the specific itineraries that we filmed for the campaign.
It was really important to us that we captured how massive the Shoalhaven region is. (Did you know that it stretches across over 100kms of coastline?!) It was essential that we pushed the destination for all types of holiday goers and we would never have been able to showcase this with just 1 video. So we decided to deliver a series of 5 web and social videos to push itineraries all across the region that would appeal to different demographics.
Follow our young explorers as they make their way from bush to beach and soak up the Unspoilt Adventure. Be guided through the Shoalhaven’s Vibrant Heritage Towns and escape the craziness of city life. Take a much needed break and create some Unforgettable Family Memories. Glam it up and treat yourself to Luxe Wine & Dine Escape at the end of a long working week. Or you can really make this place your second home and get all the insider tips to Live Like a Local on the beautiful South Coast of NSW.
We had an absolute blast working with the incredible team at Shoalhaven Tourism. The process was creative, collaborative and we were really able to flesh out a clear shared vision with the client. After spending a lot of time filming in this beautiful region, the Shoalhaven has really become our home away from home.
November 9, 2017
Portfolio - Home, Promotional Video